• What is the role of a logo?
    28/09/2022

    What is the role of a logo?

      Famous American art director and graphic designer, Paul Rand (the brainchild behind iconic logos for brands like IBM and Westinghouse) once said, “the primary goal of a logo is to identify.” When designing a logo, it’s important to understand there really are no set rules. At its core, the purpose of a logo is […]

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  • MWM Advisory workshops unlock the language of numbers for business owners
    29/08/2022

    MWM Advisory workshops unlock the language of numbers for business owners

    On Wednesday 17 August, Zakazukha attended MWM’s business finance masterclass, Know Your Numbers, presented by MWM Advisory Founder James Marshall. Held in beautiful Emerald Lakes, Carrara on the Gold Coast, this insightful, entertaining (and FREE) seminar is designed to help business owners get a better understanding of their financials. The workshop provides the kind of […]

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  • Brand building at pet events
    22/08/2022

    Brand building at pet events

      Recently Ipromea took part in three pet industry and trade events in Sydney and the Gold Coast. With the support of Zakazukha, they were able to engage with visitors using some branded collateral, visually appealing stands, product displays, competitions, discounts, and event marketing in the lead up to each event via social media, blogs […]

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  • A Public Relations Odyssey
    14/07/2022

    A Public Relations Odyssey

    As a long-time Zakazukha client and a new brand of aged care where residents’ comfort, dignity and independence are the first priority, Odyssey Lifestyle Care Communities is highly active when it comes to public relations. Odyssey often welcomes the media to their Robina community for various reasons, but most recently, 7 News Gold Coast featured […]

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  • It’s an Ipromea wrap!
    14/06/2022

    It’s an Ipromea wrap!

      What’s that? Ipromea’s ute got a brand wrap? Well, that’s a pretty cool way to generate more brand awareness whilst on the road! Not only is it a great way to represent your company while driving around, especially if you’re on the road often, it’s also a great space to market your logo and […]

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  • Video: the latest trend in social media
    14/06/2022

    Video: the latest trend in social media

    Social media is continuously changing the way we communicate and consume information, and in recent years, video content has emerged to become one of the standout trends in the marketing landscape. The number of people watching videos on social media has more than doubled since 2018. In fact, according to a study by Cisco, 82% […]

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  • MBGC e-Magazine heats things up for winter
    14/06/2022

    MBGC e-Magazine heats things up for winter

      The Winter edition of the MBGC e-Magazine has driven onto the motoring and lifestyle scene! With the colder months setting in, MBGC is turning up the heat and getting behind the wheel of the chic AMG CLA35 with drone-tech innovator Jackie Dujmovic of Hover UAV to discuss her work and the future of drone […]

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  • Kowanyama News sheds lights on the region through community newsletter
    23/05/2022

    Kowanyama News sheds lights on the region through community newsletter

    The Kowanyama Aboriginal Shire Council’s (KASC) leadership team works closely with Zakazukha to write, design, and produce content for its colourful bi-monthly newsletter, which captures the latest news and project updates from across the region.

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  • Roses Only blossoms onto Weekend Today set
    20/05/2022

    Roses Only blossoms onto Weekend Today set

    Roses Only recently graced the studio of national breakfast television program Weekend Today with several beautiful flower arrangements for Mother’s Day! The table in front of the presenters was decorated with three white hat boxes boasting a gorgeous mixture of pink, white, purple, and yellow flowers. Behind the lounge suite, two larger bouquets displayed in […]

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  • When it comes to branding: it’s not business, it’s personal
    20/05/2022

    When it comes to branding: it’s not business, it’s personal

    Zakazukha was recently asked to create a complete logo and branding package for new recruitment company – Peopling, who required a snazzy logo, concise brand guidelines, business card design and email signature. Employer Branding Brand image is the simplest definition of an organisation, as it moulds together all aspects of a company’s culture, mission and […]

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